C_N
Catriona Nguyen
The Alley Reusable Cup & Gift Box
In Between Heaven and Earth
Treasure Trove Foundation

Treasure Trove Foundation

Project Info

The Treasure Trove Foundation is a charity organization dedicated to promoting a healthy and adventurous book culture in areas that have limited access to printed materials due to geographic or economic constraints. It collects gently-used book donations and places them in hidden chests for seekers to discover, fostering literacy through exploration and rewarding engagement with scholarships and prizes. A complex and dynamic brand identity was created to reflect their mission statement across various mediums, including print, merchandise, and digital platforms. Through the Treasure Trove Foundation, adventure is always just a page away!

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