Hometown

Hometown is a travel publication that goes beyond the usual guidebook, offering a more personal take on exploring a city. The first edition highlights South Seoul, Korea, featuring essential things to know, must-visit spots, and hidden gems that bring the city's character to life. Through curated recommendations, local insights, and thoughtful design, Hometown creates an itinerary that feels intimate and authentic—less about ticking off landmarks and more about experiencing the heart of a place.